‘Bridgerton’ Contributes £250 Million to the U.K. Economy

Netflix’s “Bridgerton” has not only attracted viewers, but has also positively impacted the U.K. economy. Since its release in December 2020, the Shonda Rhimes-produced series has contributed over a quarter of a billion pounds to the economy and has supported more than 5,000 local businesses. To celebrate this achievement, Rhimes will ring the bell at the London Stock Exchange on Friday. This exciting news follows the launch of the second part of Season 3, which focuses on the romantic relationship between Penelope Featherington (Nicola Coughlan) and Colin Bridgerton (Luke Newton).

In a statement, Rhimes expressed how the “Bridgerton” universe has resonated with people of all ages and has influenced various aspects of culture, from baby names to wedding trends. The show’s impact on the U.K. economy over the last five years has been substantial, leading to its recognition as a valuable contributor to local communities. Rhimes expressed her pride in the economic and cultural benefits that the show has brought to the U.K.

Aside from its economic impact, “Bridgerton” has also increased tourism to locations where it is set, such as Bath and Bristol. Additionally, the show has sparked a 51% increase in babies named Daphne, a 27% increase in the name Eloise, and a 26% increase in the name Colin since its premiere. Julia Hoggett, the CEO of the London Stock Exchange, emphasized the importance of the film and creative industries in driving innovation, creating jobs, and building communities. The significant economic and cultural contributions of these industries were celebrated in light of the success of “Bridgerton.”