• Tue. May 28th, 2024

Eclipse tourism projected to generate more than $1 billion for Texas’ economy


Mar 26, 2024

Less than two weeks from now, more than a million people are expected to visit Texas to witness the total solar eclipse. This event is predicted to infuse more than $1 billion into the local economy while visitors are in the state. In Red Oak, they are preparing for anything but a normal Monday as the eclipse will cast darkness over the city for approximately 4 minutes and 13 seconds on April 8.

Phillip Hughes and his sister, Michelle Bezanilla, co-owners of the restaurant Gravy, are strategizing how to ensure their business is ready for the influx of guests during the eclipse event. They plan to adjust their menu and bring in additional help, including high school students, to accommodate the expected overflow of customers. The economic impact of the eclipse is estimated at nearly $1.4 billion for the entire state of Texas, with more than $13 million expected in Ellis County, where Red Oak is located.

Clint Woodward, President and CEO of the Red Oak Area Chamber of Commerce, anticipates a significant increase in revenue for the community during the eclipse event. He emphasizes the importance of preparation, advising local businesses to ramp up staffing, increase inventory, and encourage residents to stock up on essentials ahead of time. The eclipse is expected to be a multi-day event, starting as early as Friday and continuing through the following weekend.

Woodward stresses the need for businesses to be ready for the influx of visitors and to capitalize on the event as an opportunity to attract new customers. At Gravy, the owners are focused on making the eclipse experience enjoyable for all guests and hope to use the event as a way to introduce themselves to potential future customers. They plan to celebrate the unique event with special offerings and a festive atmosphere outside of their restaurant.

By editor

Leave a Reply