IMO has rebranded to IMO Health to better reflect its growth and experience in clinical terminology for the past thirty years. The new name is just one part of a larger update that includes a new visual identity to accurately represent the company’s role in the healthcare industry.
Using AI technology, IMO Health organizes clinical data from electronic health records to help providers gain valuable insights and make well-informed decisions. Its products are designed to assist healthcare providers, health plans, and health information exchanges by standardizing data and improving operational efficiency.
The change to IMO Health signifies the company’s focus on meeting the healthcare industry’s needs through the use of clinical AI. This strategic move aims to expand its influence in areas such as drug discovery, healthtech, population health, and research. Additionally, the new name emphasizes the company’s expertise in both clinical and technical fields.