Boise Towne Square will be welcoming a number of new stores this summer and fall. One of the new additions is Squishable, a kids’ product company that will be moving into a former shoe store on the upper level of the mall. Squishable sells large plush toys under various brand names, including Squishmallows. The company started in New York City in 2007 and now has locations across the country, offering plush toys in the form of Christmas trees, sliced sourdough, and a mint octopus.
Pro Image Kids, a branch of Pro Image Sports, is also opening a new store at Boise Towne Square. The new Pro Image Kids store, which is located on the upper level between Dillard’s and Kohl’s, offers sports team apparel for children. This new store joins three other sister stores in the mall – the Pro Image Sports store, Blue and Orange Store, and Capz.
Rocky Mountain Soap Market, a Colorado-based company, is expanding to Idaho with a new store at the mall. The company sells a variety of soaps, facial products, shampoos, spa products, and more. Established in 2014, Rocky Mountain Soap Market manufactures its products in a factory in Monument, Colorado. After opening a storefront in Colorado Springs and a mall location outside of Denver, the company will be opening a store at Boise Towne Square this summer or early fall.
In addition to these new stores, a local clothing retailer called All Culture will be opening in a former AT&T Wireless store on the mall’s upper level near the old Sears. This new addition is expected to open either this summer or early fall. The mall has recently welcomed other stores, such as JD Sports, ShareTea, Garage, and Minis. Later in the year, In-N-Out will also be opening a location at the mall.