Lena DeLaet is a prominent figure in the world of technology, specifically in Milwaukee, Wisconsin. She is at the forefront of the Summerfest Tech development since its inception in 2018. This event brings together business leaders and innovators to showcase Wisconsin as a tech hub. Kevin Canady, the vice president of sales and business development at Milwaukee World Festival, praises Lena for her efforts in growing Milwaukee’s tech scene. She is actively involved in all aspects of the event, from sponsorships to programming and hospitality.
In 2023, Summerfest Tech saw a significant increase in attendance, with participants coming from 31 states and 16 countries. Under DeLaet’s leadership, the event experienced a substantial growth in sponsorships, registrations, and attendees. Additionally, startups have benefitted from the event’s annual pitch competition, receiving over $200,000 in funding for their businesses.
Apart from Summerfest Tech, Lena DeLaet has also led initiatives at other major events such as SXSW in Austin, Texas, the NFL Draft in Detroit, and the NBA All-Star Game in Indianapolis. Her dedication to elevating tech in Milwaukee and beyond is evident in her work and the success of the events she is involved in.
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