• Sun. Apr 14th, 2024

News Eyeo

All Important News

Nominations and Submission Form for the Most Innovative CMO List


Apr 3, 2024

We’re looking for nominations for Business Insider’s ninth annual list of the most innovative CMOs. These CMOs are adapting to a fragmented media landscape and the rise of new technologies. The deadline to submit your nominations is 5 p.m. ET on April 30.

Business Insider is seeking nominations for our ninth annual list of the most innovative CMOs in the world. Submit your nominees via this survey by 5 p.m. ET on April 30. They don’t have to necessarily hold the CMO title, but should be the senior-most marketing executives at consumer brands and should have been in their roles for at least six months. The CMO role is in a constant state of evolution, with top marketers navigating a fragmented media landscape and new technologies like generative AI.

In order to drive growth and maintain healthy profit margins, CMOs need solid financial acumen. They need to be expert operators, effectively communicating across all functions of the company while boosting the reputation of their public-facing brand. The criteria and methodology for selecting the most innovative CMOs will consider factors such as executives’ influence on their company’s performance, their role and responsibilities, the size of the brand they represent, and their impact on the industry.

Nominations backed by case studies and quantitative data to support an executive’s contribution to their company’s growth have a better chance of standing out. Business Insider will determine the list based on their reporting and the nominations they receive. Don’t forget to submit your nominations by April 30 to be considered for this prestigious list. Check out last year’s list for inspiration.

By editor

Leave a Reply