Taylor Swift’s takeover of Philadelphia this weekend had a “rapid” impact on the economy, with all three of her concerts at Lincoln Financial Field selling out night after night. The event was a big boost, with fans booking hotels and spending money on various attractions around the city. Elizabeth Kitzler and her friends traveled from the Midwest to meet Swift on Sunday and spent money on merch and an Airbnb just north of the city. Some fans booked hotels in and around the city, which led to a compression of Center City that impacted University City, the airport area, and suburban hotels.
Jennifer Nagle of Philadelphia Visitor Center Co. said that ticket sales and attendance this weekend were near pre-pandemic levels, with 30,000 people at the center throughout the weekend. This is only a 10% difference compared to the 2019 numbers. Kitzler said, “It’s my first time in Philadelphia, so there’s a lot to explore. I’m so excited to see the parks, museums, and all the attractions the city has to offer.” It was a memorable weekend for the Swifties, as they spent money on the economy and enjoyed all the city has to offer.
Marcella Bayett is a bilingual reporter for CBS3 Eyewitness News. Although she is from Phoenix, Arizona, she considers El Salvador her home away from home as much of her family still lives there.