• Mon. Jul 1st, 2024

What factors contribute to iPhone’s 40% higher retention rate compared to Android?

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Jun 28, 2024

Recent reports indicate that Apple has lost market share in China, partly due to companies like Huawei gaining preference and also because Apple’s cell phones have a longer lifespan compared to its competitors, leading people to change their devices less frequently. According to analysis by ITHome, iPhones have a useful life of more than five years, with a growing retention rate compared to Android smartphones. The report also mentions a decrease in out-of-warranty repairs, indicating better durability of iPhones over the years.

Since the iPhone 7 series began adopting new case designs, the overall accidental damage repair rate for iPhones has dropped significantly. This longevity and durability of iPhones not only result in users renewing their devices less often but also build customer loyalty. This trend is not limited to China but is appreciated worldwide, especially in the United States.

In contrast, content unrelated to Apple and the smartphone industry appears to have been inadvertently included in the original text, such as references to a store selling plumbing fixtures and various user profiles and forums. It seems like a mix-up or error occurred, as these topics have no direct relevance to the discussion about Apple’s market share in China.

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