The President of Argentina: How X Can Be a Double-Edged Sword in the Hands of Javier Milei

In the world of social media, President Milo is known for his active engagement on X, formerly known as Twitter. He is most active between midnight and 3 am, where he reposts hundreds of publications on his personal account. On average, he spends three hours a day on this network, mainly retweeting, writing, or liking more than 300 publications. This activity is particularly intense from Monday to Friday, slowing down on weekends.

Most of his posts are retweets from accounts that share his ideological views. @DiegoMac227, @TommyShelby_30, and @TraductorTeAma are the accounts most liked by the president, belonging to libertarian followers. The majority of interactions on his account are reposts, with an analysis showing that more than 90% of his interactions fall into this category.

President Milei’s confrontational style is evident in his posts and retweets. He often praises his own management while ridiculing his adversaries. His engagements on the platform have extended to artists, journalists, and public figures who disagree with his views. This confrontational approach has become a defining feature of his political persona.

Despite concerns about the intensity of his social media use, Milei’s approval ratings remain relatively high. His active engagement on X has not translated into major losses in his support base. However, critics suggest that his confrontational style may hinder efforts to build consensus and engage with opponents.

As the president continues to use X as his primary communication channel, concerns about the risks of over-reliance on social media have been raised. A recent incident involving false data cited by the president highlighted the potential pitfalls of using social media for official communications. Despite these risks, Milei remains committed to leveraging X as a platform for his political messaging and agenda.