Madrid is the preferred destination for large Spanish companies looking to invest in Latin America, with Mexico being the top choice. In fact, more than 82 percent of Iberian companies with interests in the region have a presence in Mexico. They view Mexico as the best place to develop their projects due to its political and economic stability, as well as the strength of the peso.
According to the Spanish Investment Report in Ibero-America conducted by the IE University, Spain sees Mexico as the most attractive country for investment, both for multinationals and small to medium enterprises. The report indicates that Spanish corporations have a positive outlook on the economic situation in Mexico, with 3.60 out of 5 as the rating for 2024, far ahead of other countries like Ecuador, Cuba, and Venezuela.
While there are risks and challenges in the region such as inflation, political instability, and insecurity, Spanish companies still find Mexico to be a promising investment destination. Despite concerns about citizen insecurity, Mexico City remains the favorite destination for Spanish businessmen looking to invest in Latin America. Companies like Auxadi have been actively investing in Latin America, considering it a privileged destination for Spanish, American, and European investors.
The report highlights that economic growth in Ibero-America has exceeded expectations, with a projected increase of around 2 percent for the current year. Spanish companies see Mexico as a stable market with confidence in its short-term future. Mexico City continues to be the preferred location for central operations in the region, with plans to increase investments in Mexico and other countries like Colombia, Chile, Peru, and Brazil in 2024.